Nice, oke, but way too expensive. I bought my rice cooker next door and paid at least 50$ less for the same cooker! Made in Japan. Comparing apples to apples.
Zojirushi was priced here at 325 plus tax. Right next door...289.99 no tax. The decision was easy. Machine is new, made in Japan, same product. Big difference just by walking 20 feet. Do your research and make a wise decision based on facts and not fluff.
I was in the market for this certain rice cooker and nothing else. My review is based on this. That is not to say that other things in this store may be suitable for you, just not for me this time.