I love shopping here. Granted, it's a little more expensive than shopping at the big chains, but the experience is worth it. The service is above and beyond. So many friendly employees with actual knowledge about the products! They also carry Benjamin Moore paint, unlike some of the big chain stores.
I have made it a point to go out of my way to shop here. I found it through a coupon they sent when I first moved into my apartment in SouthPark for $10 off a purchase and a free key copy. I've really only shopped here for paint, but they have lots of other handy items for home improvement, gardening, even home decor. Also, a nice clearance section if you are a bargain hunter like me.