I love the concept of the name. Everybody, adults, children alike love science. Who doesn't love science? Now pair chemistry with ice cream : ingenious! The concept is the perfect reel for luring in sweet craving entertainment seeking folk. It worked! I was entertained by the fancy nitrogen plaques and the expensive machinery. Now the product : under exhilarating. The staff wasn't the most entertaining either. And $12 for one cup of ice cream? Just because I want it in a waffle bowl? My business will be elsewhere but thank you for the show!