My dog Norman went to spa only once when my dog walker was away. He had a blast and I even got a report card at the end of the day saying he was a perfect gentleman. Kind of pricey- I think $27 for the day- so I wouldn't use it on a regular basis (and we also have the world's most fantastic dog walker anyways!). But definitely fun for an occasional day. I have a short haired dog but I hear lots of compliments about the grooming too.