I like the very caring and loving approach Sundance took in creating this venue. And, I'm actually pretty proud that Madison was chosen for Mr. Redford's pilot project.
They have good coffee and beer (always a plus) as well as nice couches that seem to attract lots of folks for studying and other non-movie watching activities. The rooftop bar is a great spot and I'd go if it ever stopped snowing in this godforsaken state. Basically, my only issue with Sundance is the concierge fee, which I wouldn't mind paying ahead of time. But really, do I need to pay for a reservation to hold my seat between when I purchase it and the time it takes me to head down the aisle to the theater? Otherwise, for the nice atmosphere and occasion of it all I make a point of going.