Hate hate hate reserved seating. It is just the theaters way of cramming everyone next to each other. Get there 20 minutes before the movie and get forced to sit next to someone who walks in 15 minutes late, interrupting the start of the movie with their phone flashlight looking for their assigned seat. I miss the old days where the later you were, the worse the seat. Also you can't move seats if someone behind you is being loud or kicking your chair.