This place ROCKS. The entire experience is so fun. It's in one of their ag/food science buildings, completely connected/part of the university (hello, isn't that half the draw?), and absolutely delicious. You can watch the manufacturing process (just follow the signs down the hall/up the stairs). The store sells all sorts of dairy products, etc other than just ice cream (and you can take the ice cream home for later, too!). Such a fun experience. If you like ice cream and are going to be on campus, you've gotta come here.