. "0"^^ . "2017-10-01T00:00:00"^^ . . "0"^^ . "0"^^ . "3"^^ . . "The epitome of successful marketing is to establish your name as a brand and make products almost irrelevant and make people care less about the actual product and sell whatever you want under your recognized name. Premium sweets made their name in Bengali Sweets and while having demand for Bengali sweets that are uniquley different there arent many such shops in GTA. Their mithais are a hit and with their name established with that they ventured into other food products to cash in their name. Kacchi Birayni is one of their products my wife told me people line up for so she got tempted and paid $15 for a to go pack. When we open the lunch box size pack we found not even 4oz of meat with basically some flavored rice topped with fried onions. Calling Premium Sweets flavored rice Kacchi Biryani is shameful and insulting and its really sad that naive buyers actually pay $15 for this garbage. Unfortunately the modern day younger desi crowd doesnt know much about their food and restaurants use whatever label to sell their products. I can easily call my basic curry \" Mughlai Qorma\" and I know nobody can force me to stop kidding my customers unless they realize it themselves.To put things in perspective, there are tons of Pakistani restaurants all over GTA selling pretty decent Biryani with a ton of meat for half the price."^^ .