I am very disturbed with how one of your employers conducted service today and the type of "higher standard" customers your mission has attracted.
I walked to the customer service line was three small items, similar to the few people behind me and the one that was in front of me. All of a sudden this couple appeared next to the person in front of me. I thought maybe they had a question. Once the person in front me left, the cashier said to the couple that the line begins behind the folks waiting in line (including myself). They completely ignored that and the wife said, "well, he only had one item (sits the flowers on the counter)". The cashier allows the couple to ring it up. After they were done the cashier reminds them that next time they should get in the actual line.
Once it was my turn the cashier apologized. I'm sorry, but that's not how this work and I am certain if this was me or the person behind me we would be sent to the back of the line. The couple was not in a rush and just like them we all have places we need to go so there was no excuse.