I started buying my boots from Steve and his Dad almost 50 years ago. They had a small store and treated everyone like family. Although the operation has changed in size, they've maintained that small town feel -- and everyone is still treated like family. Over the years, they've been very generous and have supported their community. I moved away from the area many years ago. But, when I come back to Wisconsin, I alway make a trip to the store. Last year, I asked Steve if he'd help out my small town, California, fire department by selling us our duty boots at a fair price. He stepped up big time. Steve, family and staff -- You Rock! Thanks for everything you do -- from a loyal customer.