I've been vaping for close to a year now. Ive gone through the "phases". Starting with my Ego battery, giving me more of that cigarette look, and progressing now to rebuildable's and mechanical mods. This shop caters to both! Great selection of products for the beginner to the advanced. This is THE nicest looking shop in the valley with a great setup. The juices are described on their flat screen tv's right over their juice bar. The juice selection is vast. In price and selection. Knowledgeable and friendly staff puts this brick and mortar above the rest.