Most pet stores are for the dogs. Although my best friend in my 30s was a dog named Kamal, since then I've realized that cats are the pets for people who have lives (as Garrison Keillor put it). This is a cat-centric pet store, yay! When we first came here there were two workers, one over-qualified human female (veterinary student), one domestic shorthair. The human worker was much more helpful than the cat. We needed to solve an anxiety problem, we knew we needed to start walking our male cat around the outside of our house, from watching Jackson Galaxy, but the equipment specifics put us in the capable hands of the young lady working here. She talked us into less than $20 worth of harness, leash and toys which all worked out very well. They have high quality cat play-trees and scratching posts at good prices (you can't compare with the more cheaply made versions in the larger chain pet stores, these are much more attractive and better built). They carry all the toys that Jackson Galaxy (he is the Anthony Bourdain of cat-ownership) recommends.
Unlike many stores in this bicycle-friendly town, there's convenient parking right in front. Still, if I lived in town, I'd ride my bike here.