My recent experience at Jim Marsh is a pitch perfect example of everything dealerships apparently don't yet understand about the inevitable shift towards online sales. Filled out credit application online through Chrysler, was pre-qualified, spoke to the internet sales manager, selected a car in advance, e-mailed back and forth throughout the day, scheduled a time to come in, and then drove 45 minutes across town to........start the entire process all over again with someone totally new who then gave completely different information and pricing.
It's as if the whole internet side of that never actually happened, which is as frustrating as it is ridiculous in 2017.