Leave it to Craig Ferguson to call Luv-It as one of the top places to see in Vegas. He's so right! Although this place is located in a seedy part of town, there is always an evening line of folks from all walks of life (families, foodies, single people with the munchies). I would gladly risk getting shot at for a taste of their delicious frozen custard. The owner makes them fresh every day. The custard selection is limited, although there's a variety of toppings like caramel, chocolate syrup, bananas, and cherries. The menu also changes daily, and they accept only cash. It is perhaps for these reasons that I find this place to have an old-school, endearing feel. It's one of Vegas' hidden local gems - a great place to go for some wonderful sugar high of frozen custard.