As mentioned by others, this is a small French inspired food market with a Café bar and sitting area.
The staff are friendly and the inside is quiet and comfortable.
They also have a tv in the Café sitting area where you can watch the cycle races.
A coffee is $2.40 and a Cappuccino is $3.50.
I will say the location isn't the most ideal. Especially for being marketed as a coffee stop for cyclists. It's on the corner of Crowchild and 17th. Two very busy not bike friendly roads. You'd have to manoeuvre through the residential roads to try and avoid traffic. There also isn't the most ideal places for bike parking either.