I'm training for my first marathon and needed to get fitted for new running shoes. A family member highly recommended Red Rock Running Company. Their fitting process is amazing. They're very attentive and the process itself -- using video of the customer running on the treadmill -- ensures the best possible shoe choice and fit. I've run a number of half marathons and I've been fitted for shoes several times before. I admit I've been guilty of buying shoes based on color, style or price alone in the past -- and blisters and pain were the unfortunate result. This fitting, by Brent, was by far the most thorough. He really spent time with me to be sure I was getting the right shoe for my feet and my running style.