If the previous owners are still in town, I wonder if it makes them sad to see what happened to their specialty concept?
If you went to the original in Tempe or Ahwatukee (before they closed it in the early 90's) you could tell that their little gem would flourish in a larger space with some appropriate decor and ambiance, specialty coffees, etc.
Sadly, while these changes were made by the new owners 5 or so years ago, the quality of the product went downhill and the prices went up. I recently tried a breakfast croissant again and I'd swear the croissant came from Costco...it was that mediocre. Gone is the delicate blend of overnight proofed crispy exterior with layers of tender inner croissant. I bought a filled croissant for later and it was so disappointing; I'm embarrassed I let my taste buds down this way.
I've tried going back several times over the last few years. I want to like them, I want to support them, but they are overpriced and underwhelming...I wont go back again.
If you never went to the original owners' Pleassant Croissant and think P. Croissant is great...continue to live in blissful ignorance. I, on the other hand mourn the loss of the father and son that delivered the original delicate delights that were worthy of praise and their price.