This is your reliable local shop that promotes family cycling with sales, repairs, classes and accessories. I have been going to them so long, I mistakenly thought I bought my cycle from them. They tune it at a reasonable cost, and I have come to rely on them. I rely on them so much, I bring my family's bikes in to them: the parts my family has bought (tubes, brakes) from major bike chains have been substandard and the repairs didn't last. Why save a dollar or two only to redo the job in 6 months?
I like their helpful and friendly attitude. They have helped me learn about how my bike parts work and I never feel intimidated going for service.