As I walked in to El Super, the appearance and store layout reminded me of Food 4 Less. As I bagged my own groceries, ready to leave El Super, I was again reminded of Food 4 Less. The main draw here is low prices, especially in the produce department. Also, the store was organized, and not too busy. The checkout lines are much shorter than Cardenas. However, they do not have the prepared foods selection of La Bonita or Mariana's. No aguas frescas, fresh fruit cocktails, burritos, or raspados. Come here if you're looking to cook dinner at home, not eat inside the market.
I was impressed by the bakery department, with a large selection of celebration cakes, tres leches, pan dulce, and other breads. This is the first bakery I've seen offering birotes, sandwich rolls typical of Guadalajara, in addition to white and wheat bolillos.
Just your typical neighborhood market, and I'm not likely to return unless I'm in the neighborhood.