Normally, they don't open until 10 :(
I generally like REI - they have a very cool selection of outdoor gear, staff tend to be knowledgeable, friendly, and enthusiastic, and they are great about ordering items, and returns. Prices are generally high, unless you hit the sales. If you are a member, which I am, you do get the member rebate. This can be especially nice for large purchases. You also do get good member deals via email, etc.
I also generally like the REI branded merchandise - pullovers, gloves, socks, etc.
Hint: Hit the sales, the return tables, and during change of seasons, when they can have great close-out deals.