Cool concept and cinnamon rolls are good, but not amazing. Can customize rolls or get pre-made ones. Lots of icing flavors and toppings to choose from. Got cream cheese frosting and pecans. Warm and yummy, but didnt taste the cream cheese. Sister got hazelnut icing and pie crumble. Hers was ok it tasted like a fall scented candle lol. Staff is super friendly and fast. Great location, but dont think I would come again because the actual roll isnt soft and flaky like Cinnabon. Toppings are .50 each, so a bit pricey. I think they could benefit from doing different prices for 2 or 3 toppings and selling coffee. Wouldnt come back unless I was craving cinnamon rolls.