Hands down the reason I love this place is the wide array of frozen yogurt flavors coupled with a HUGE selection of toppings. I am always seduced by the sweet crumbly toppings (oreos, butterfinger, peanut butter cups, granola, etc) along with the warm, gooey syrups (marshmallow, caramel, fudge, peanut butter). Since I love the sweet toppings so much I can't even tell you if their fresh fruit selection is that great. That is not really the reason to go here, its more for the sweet, sugary stuff.
The environment is definitely distinctive from other frozen yogurt places. It is very obviously targeted at children. There is a large cartoon character on everything with a swirly frozen yogurt head (seemingly their little Menchie mascot), along with bright pinks and purples splattered across everything in the store. This is definitely a kid-friendly environment - there are even hoola-hoops about for children to play with.