I've been going to this place for about 18 years, so I feel like I know this place pretty well.
The pizza here is pretty good, if you're kosher this is the place to go. The falafel size here is REALLY stingy, and the fries aren't great.
In good 'ol Israeli fashion, the service is poor. Unless you're religious, the guys working are not friendly (even to 18 year long customers.) on the positive side, the girls working here are almost always good looking.
The price is pretty expensive. If you're kosher this might be reasonable, especially since the pizza's good. For those less restricted, there's better places.