A fresh, young, hip place to get a dry cupcake or a soggy sandwich.
I've ventured here a number of times, offered my $7 for the day's best looking sandwich, and each time have been returned a plate with something less than satisfying. A bag of chips on the side, a cup of water in a cafeteria cup I fill myself, and a table I'll bus when I'm done do not make for the best experience. And if I get it to go, I feel weird walking through the neighborhood grasping the neon blue bag they pack it in. The fellas at Frankie's can only wink or snarl at such a sight.
I've had good brunch here. It wasn't cheap and it wasn't elegant, but it was savory and satisfying.
I am opposed in principal to the cupcake trend in all its forms, though I will from time to time indulge my own aspirations for small luxury desserts with one. The tastes are good and the flavor pairings are interesting, if not a little trendy. Red bean cupcake, green tea frosting, etc. But, man, the cupcakes are only good if they're fresh. And by fresh I mean like right out of the oven, burn your hands trying to get one before all the moisture evaporates.
There are likely better ways to manage the deli case and sandwiches. I don't think the plastic wrap is working. Even school kids understand the principles here: fundraiser hoagies/heros/subs/grinders always come with the soggy bits in a separate wrapper. Havarti that's been sitting on a bun all day, sweating off moisture because of the plastic wrap, makes for a disaster, not a delight.
If only they thought to wrap the cupcakes in the plastic wrap, maybe they could solve two problems at once.