After a blazingly hot game of bocce in the park, a friend and I decided to try out the newest Rita's outlet in Plaza Midwood. My friend is from Philly and, where Rita's is based, and says it reminds him of home. We got some regular sized Gelatis, which consist of their frozen custard layered with your choice of Italian ice. I got vanilla custard and peach ice and thought it was delicious. The custard is very thick and creamy and the flavored ice was a nice complement. Perfect respite from the heat. My buddy swears the mango is the best, though I haven't tried it. The regular size gelati will cost you slightly under $3. The service was friendly and quick. Decor is nothing fancy and contrasts with the super mod hipness of the fro yo places everywhere. There are a few tables inside and a bench outside. I'd like to see more seating, particularly outside but I don't really know where it would go - so I guess walking around the plaz while eating is an acceptable alternative.