I get uncomfortable in stores. I'm just a simple fellow that enjoys naps and I come from a land were "good jeans" are an option for most formal events. With that said, I live in a city (plus travel to many others) and have a gig where I have to pull it together, shake of the excuses and look as good as I can. This means I have to have suits.
I was working around the corner from Boomer a few years ago and needed an emergency shirt - I hesitantly walked in because I was assuming an experience similar to most other boutique type, mid-to-high-end, clothing stores I've experienced.
What I actually walked into was the most refreshing experience. Distant, non-elitist helpfulness was what I got form the good person working there. I also got a chance to discover that the small space is very well curated with smart, stylish (not
trendy), well cut stuff.
These guys know what they're doing, who their favourite suppliers are, and have tremendous tact. That initial experience of buying the emergency shirt has turned into several suits, a swatch of shirts, belts, and even a t-shirt or two over the years.
If a reason arises and I need something quality, with a smidgen of advice, that I know will be a pleasant, easy, non jive-assed experience, to Boomer I go