This store is incredible. Everything is done right! The produce section, the deli, the sushi, Starbucks inside; all are outstanding. I wish we had a Fry's in San Diego. When I lived in AZ. I used to shop at Fry's all of the time but wow...they have really taken a grocery store to a whole new level. This actually makes shopping fun. Prices are amazing, nice wide aisles, pleasant lighting, extremely friendly staff. In addition to the usual grocery items they have a large selection of other items including minor automotive, household items etc and great gas prices.
I can only think of one possible addition and that would be to have the deli make a couple of breakfast sandwich options in the morning to go with your Starbucks coffee. I think this would be a big hit for those people who are doing a quick stop in or live nearby and are looking for another fast and simple breakfast option.
Lastly, the parking lot is huge with no other competing businesses.
It's exciting to see a business doing everything right!