Vegas knows how to have fun, and it's places like these that add to the atmosphere. Really, all it is is floor after floor of merchandising (very overpriced merchandise, at that). Everything is just so colorful and fun! Even if you buy absolutely nothing, give this place a chance to fill your happy meter. There's a cute movie that's worth catching. I couldn't break down and give them the fifth star because of the way they are outright gauging on M & M's, really to the point of "you should be ashamed of yourselves". If you think you're gonna get an M & M craving, do yourself a favor and bring some with you from Target or something, 'cause the prices are just plain nuts (both puns totally intended). Right next door is Coca Cola world, where once again, it's all about the merchandising, but at least there, you can taste sodas from all around the world. This little complex of touristy stores (and a rock climbing wall too) deserves an hour or so of your time. Bring comfy shoes and the right attitude and just have a good time.