A few weeks back a friend came to one of my board game nights and brought along an apple cider I had never seen before. It was delicious, so a few days later I popped by Top's to see if it was available. I couldn't find any on their shelves so the guys up front took down the name of the drink and my number, promising to give me a call if they could scare some up.
Less than a week later my phone rings, it's the folks at Top's letting me know that they have this awesome new cider in stock. I can't think of any other place that will turn around a customer request so quickly, this has locked me in as a loyal customer. Their prices might be a bit higher than a big-box store, but supporting a local business with amazing service is entirely worth it.