Celery and hummus served to me within twenty three minutes of sitting in my seat? My airline of choice. If I could, I would fly Virgin everywhere. If you've flown them before, you know exactly what I am talking about. Even their check-in desk is 1000000000X better than their competitors. The service on Southwest is giving them a run for their money, but I've never had a cancelled flight on Virgin and I've had about 20 on Southwest.