It's a Target. It's nice, big, the huge windows that overlook University Avenue provide a unique view to the city. It opened on March 1 with the University of Wisconsin marching band, Bucky Badger and the mayor of Madison.
My only complaint is that in Madison, at a time when the support of unions is so strong, and unions are so under attack from every corner, why did the mayor choose to herald the opening of this store. Target, as a corporation is VERY ANTI-Union. They don't allow unions, they don't allow any organization of a union within a Target, and if employees try to organize, they are fired. Clearly the mayor chose to whore out his beliefs in favor of tax dollars.