While I'm not buying the whole yogurt fad, I will admit there are some pretty good yogurt places around town. Yogurt is good when its done right, and when there are some 'exotic' flavors to try. Acai berry from yogurtland is absolutely one my all-time favorites. But then you have places like this which focus on mediocrity.
I'm not trying to bash on this place, but if you've been to both Yogurtland (near ASU) and Zoyo you'd be confused as to where you were. I'm not even joking. The yogurt cups look exactly the same sans the logo, and the dispensing machines look the same to the tee, including the cool LCD screens above them. I think the only difference between this place and Yogurtland is that this place has mediocre flavors.
Flavors...that's pretty much the only thing that matters when it comes to frozen yogurt. While its awesome to have the basics, this place seemed to play it too safe. If I want plain vanilla and chocolate yogurt I think I'll just go to McDonald's and get an ice cream cone. The only thing this place excelled at was a plethora of toppings. I would have to say there are over 3-4 dozen different toppings. I suppose if you want a large variety of toppings then this place isn't a bad idea. However, if you're trying to eat healthy (what's the point of eating yogurt if you're not?) then what's the point of toppings?
I can understand how such a coincidence could occur, both franchises probably use the same exact supplier. This just makes things confusing. It's like having to pick between Honda and Toyota. Both are 'Japanese' cars manufactured in the US, and have comprable features. It comes down to personal preference. You have to take each for a test drive and figure out what works best for you.