As soon as you walk in the front door it is like greeting old friends. You are made to feel like family the minute you enter. From the tests to the actual eye exam, all details are explained if full and everyone is so professional yet friendly. Then the time to select your new frames... I am never good at decisions... so without any question... automatically got up to help me decide on my new frames. Such a warm and pleasant experience.. Don't know why everyone doesn't go here.... Love it.