This is definitely one of the nicer locations in Las Vegas, but it's expected of a shop in the Fashion Show Mall.
Department store reps are honestly above and beyond when it comes to providing personalized customer service. It was the third or fourth place my mom, sister and I went to for a mother-of-the-bride dress, and that was the most attention we've ever received from a group of reps.
My sister and I would honestly say too much at certain points, but we can't knock the lady down for wanting to be nice and do her job.
As far as prices go for special event gowns, they're comparable in price to other major dress chains (e.g. David's Bridal). I honestly just appreciate how clean and organized the location was - makes me want to shop with ease.
The good news is that I bought my mom one of the two dresses she could use for my sister's wedding or mine next year.