I'm giving this place primarily 5 stars for the honest and outgoing owner and this place deserves to stand out above other nearby liquor stores. He went out of his way to make sure we got what we wanted without getting ripped off. He was extremely friendly and tried to make sure we got a good value for our money. He even told us when some of his products were above average price and what a good alternative for the money was. I looked up the prices online and he was not lying. It was great to have an honest salesman!
The prices are pretty average for the country, but better then you will find anywhere else this close to the strip. Unless you are planning on spending spending over 100 dollars you will probably save more by going here than the gas and time alone to drive to your next best options like Total Wine or Costco which are over 30 minutes from the strip.
Be warned there are inconsistencies in pricing vs the average. Some things are a great value, like Tito's Vodka. Some things (as you can tell from the earlier Kraken review), not so much. My advice go here and talk to the man. He genuinely seems to want his customers to get good bargans and only carries products he has to sell above market so that he can have the selection everyone wants.