I think the name is a part of a little joke if you pronounce it properly and fast...?
This is my new go-to place for pho. I don't get dry mouth after having their beef broth so that's always a good sign that they aren't using additives and MSG. They can serve their soup just a little hotter but I'm sure its to stop people from complaining about burning themselves.
Usually the service is pretty efficient. Sometimes there is a wait during the peak hours.
Other than that its pretty much your standard pho fare.