Poor Smoothie King....it looks like you're not exactly everyone's cup of tea but I still heart you. I have grown up on smoothies from Jamba Juice during my junior high days, Blendz during high school and Juice It Up throughout college and post grad. While almost any smoothie can make me a happy camper I would prefer Smoothie King if possible. While it is a bit pricey I enjoy the texture of smoothies here more than others. Jamba smoothies are icier than I'd like and Juice It Up is more creamy. Smoothie King is more about the fruit and that's particularly refreshing. Each time I have gone the service has been great and we watched our smoothies being made with no problems or concerns.