I had a bunch of coworkers tell me that I need to go check this place out because they had great BBQ, and just as many coworkers tell me not to bother because it wasn't good at all. Finally I had to try the place and I have to say- 1 of the groups was right.
The place is aptly named "Barbecue Company" because that is exactly what it comes across as. I walked in to a place where it looks like they took a lot of time to make it look all rustic and Midwestern; with picnic tables, rolls of paper towel, etc... so I thought that was a nice touch. I ordered my food though and wow- what a disappointment.
BBQ to me is one of the few foods where you can't fake it. It's not like a burger joint where all you have to do is throw some meat in between 2 buns and you're golden. With BBQ it has to be authentic and flavorful or else it's crap. I will say that the meat on my "Fat Butt" sandwich was tender with not too much sauce- but it literally tasted like they went to Safeway, got some jars of generic brand BBQ sauce (not even the good stuff) and put it on their meat. It's like if McDonald's tried to streamline production and open a BBQ restaurant. There was no flavor, no spice, no kick- just Blah. I ordered it with the "seasoned fries" and here again was the same problem- they didn't take french fries and season them up or anything, they just ordered "seasoned fries" from their distributor, dropped them in oil, then served them on a plate. You can get the same things at Jack in the Box (and those are at least curly). Maybe I'm spoiled because I like places like HoneyBears (which I'm sure this and every other BBQ joint in the valley is tired of being compared to) but at least there you get actual flavor in the sauce and you can tell that it comes from people who really know how to do BBQ. Same with the fries. Go to Five Guys if you want to taste seasoned Cajun fries. But if the BBQ Company didn't want to go to the trouble of doing them right then just server French Fries and leave the seasoned part out of it because you really are doing yourself a disservice.
In the end, a Barbecue "Company" is all it comes across as being. I don't know the history or the owners- but it tastes like some investors got together and wanted to capitalize on the BBQ fad so they bought into it and tried to paint by numbers. Save your money instead of going here and go to one of the true BBQ restaurants or even just go to a burger joint. At least there you know what to expect.