While we are not NYC by any means and do not have bagel shops on ever corner, of the few we do have, Einstein's hits the sport every time. Just by the shear number of checkin's alone I guess that defaults me to having to click the 4 star, Yay! I'm a fan, for this yelp review. But in all reality, they win because the competition just isn't very good. Here they have the best smears/spreads and an excellent variety of bagels to choose from. Their staff are generally always friendly and they are generally pretty quick in terms of getting your food to you. My main gripe with them is the price for sandwiches which taste sub-par at best, so I just stick with the toasted bagels with smear.