My kids love this place. It definitely is all about kids here. In addition to the typical lollipop, they get a prize from a machine, can play video games or watch a movie while getting their hair cut. The stylist are very sweet and I've never seen one get flustered at a screaming child.
The haircuts are definitely overpriced however. I guess you're paying for all the extras. It's worth it for me because all 3 of my kids love it!