Came here on game day and experienced the Badger crowd prepping for the big game first hand.
I stuck to the basics and split a red brat and a white brat. While both sausages were great, they weren't mind blowing in the sense that one would drive hundreds of miles to get them (even though I did just that). This place is more about the atmosphere and its classic college bar vibe, most accurately described as lots of beer and people wearing red.
FYI - When entering and exiting on the right side of the entrance, beware the big vent that shoots out warm sausage filled air at you. It's kind of overwhelming if you don't like that sausage smell.