Everyone is pissed because the food and drinks aren't that great and that it's a gimmicky place, but are you going to a bar that's insta famous for the food? It's kind of gimmicky in a way that there is just so much going on that I feel like it works. From the botega-esque entrance to the plants hanging on the ceiling, to the party line (the germaphobe in me would not dare touch the phone against my face)...I was really into the screens above the bar that show the entrance to the washrooms, with the famous party line telephones. It can get pretty wild on Friday night, I'm talking hand-stand twerking against the wall. People watching is fun. Also, the drinks are pretty cheap by Toronto standards so like don't complain. You can get hammered and have a great time. The vibes are great at this place, you can actually get a table, the service is excellent and the music was lit. I'm a fan.