It's a dive bar plain and simple. You can't hide it, and if you go there, you better be expecting to embrace it.
I've been twice in the last week, the first times in all my years of Scottsdale bars. My friends are regulars and they know the staff by name.
Monday night they have karaoke. Get drunk and sing like no one is watching! I hear they have a skull shaped bottle of vodka and the person that orders the last shot out of it gets to keep the bottle. That's per my friends that every vodka drink order try to win it. But sometimes it's the simple things in life that make us the happiest.