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| - Hey, did you know this place was started by firemen? Well, if you didn't, you're an idiot, because it's plastered all over nearly everything.
My sandwich was decent. It wasn't horrible, but it wasn't good. Before I went, I wondered what their gimmick would be. Besides the firefighter thing, I mean. It turns out their gimmick is steaming their sandwich meat.
Now, I'm no expert, but in my experience with culinary parlance, "steaming" ranks somewhere below "slow-roasted", "braised", or "thinly-sliced" and somewhere slightly above "microwaved". I'm open-minded, though. I'd try this uniquely steamed meat. It turns out, I COULD tell the difference. The difference was the meat was warm and wet, almost like it had absorbed a bunch of vaporized air.
What makes Firehouse Subs stand out is their bread, which was really, really good. It was better than Jimmy John's bread, in fact. But between the steaming, the onslaught of fire-fighting paraphernalia, the longer wait, and the higher cost at Firehouse Subs, I'll take Jimmy John's every time. And it's only slightly farther away. I'm down with supporting heroes, but I'd also like to eat reasonably-priced, un-steamed sandwiches on occasion.
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