I don't know what it is but I have never been a big fan of Kohl's. This store is nice and clean, like many of the others but as far as having things I like, not so much. They also never seem to have great prices. I always feel I'm overpaying, unless I'm getting it off the discount rack. The store is basic. There never seems to be a lot of staff wandering around or at the checkout stations, so lines do get backed up. I'll stick to Ross and Marshalls for my discount shopping.