My mom is a regular here (I think she's gone through a few pinch cards) but I can see why. I think I may become a frequent flyer here too! The rooms are a nice purple and relaxing ambience. They start you out with a bucket of hot water for your feet while they work on your shoulders, then they do your head, feet, then the rest of your body. They end with hot stones too. The pressure was perfect and just what I needed, that I believe I fell asleep for half the time. I've been here a few times and for the most part, I've had a great experience but I know that your experience also depends on who your masseuse is-I had April today and highly recommend her! My sister had Ana and she was fabulous too-really worked out her right regions. Also they are the best price I've come across: 75 min for $38.