What's with the decor? Actually, what happened to the decor? The space is terribly awkward and doesn't have a welcoming feel at all. I thinks it's pretty ugly to tell you the truth. I much prefer the Baldwin location.
Putting the aesthetics aside, we're obviously here for the gelato. The gelato that doesn't have the true creaminess or richness of "real" gelato, but the flavours are what keep me coming back. I really love the peanut sesame and HK milk tea. That combination just hits the spot.
Please do something with the space! There's so much untapped potential!