After a rocky Fry's experience culminating in not finding what I needed for a trade show, I walked into Staples in a hurry and already frustrated. Looked around for what I needed, and a very nice (and brave) sales associate approached me to ask if he could help me. When I told him what I was looking for, he escorted me to the aisle and the selection of merchandise that I was seeking. He asked what we were doing with it and gave some suggestions on the type and size. Wow... I was in heaven!
I took a few more minutes to decide, picked up some tape, and headed to the cash register. A customer who was being helped at the only register open turned to me to say "This is going to take a long time. Find another register." I was a bit taken aback and started walking to another register, although none were open. Another sales associate sprinted over to open up a cash register and, smiling, asked me to step on over.
Wow! Delightful experience, especially in stark contrast to Fry's.