Masijta means "it's delicious" in Korean.
I went here with some friends shortly after it opened for BBQ dinner. Everything was very tasty. They brought out a small iceberg salad to start and 4-5 side dishes. The menu overall was a bit on the pricier side, but I guess it depends on what you're used to.
There were some hiccups in the food/service, but I think this was because they had recently opened and were still figuring things out. The owner was apologetic and gave us a kimchi pancake which was good.
When ordering meat for BBQ, it's hard to estimate how much people will eat. The waiter suggested we order one meat for each person. (This would have been too much for our group of 5.) We opted for two meats and a couple appetizers and rice (which doesn't automatically come for every person). You can always order more meat if you find it's not enough. Their BBQ meat servings are smaller than what I'm used to at other Korean restaurants.
The waiters weren't super attentive; you should feel free to call for their attention, to ask for more side dishes, etc.
The restaurant is clean and nicely decorated. This is a great addition to downtown Urbana.
Food was great. 3 stars is taking into consideration food and price.