Of all the newfangled "FroYo" places, this is the one I frequent the most. Of course, that is mainly due to the proximity to CenPho & their "twitter Tuesday" special. They have consistent flavors & toppings. I am a creature of habit, so I stick to the cookie monster with tiny little peanut butter cups. Yes, tiny PB cups, so cute! My experience has been that the price is a little higher than the competitors. However, I follow them on twitter and only go on Tuesdays now. They have a "secret" word that, if whispered creepily, gets you 1/2 off the price. So for two frogurts, me & the BF spend about $5. NOT TOO SHABBY.